At present, the domestic stationery market innovation is not enough, serious product plagiarism, making the students stationery market products homogeneity serious, so that consumers can not identify. Therefore, stationery enterprises in order to get rid of the quagmire, may wish to carry out resource integration, from the production, research and development, logistics, and so on many links to start, break through all aspects.

      Similarly, in the highly competitive shop management, the stationery shop to break through the various links in order to bring benefits. For the stationery shop, the most prominent of its industrial competitiveness, than to enhance the service to make a breakthrough in this key point. From the customer click into the shop, to the next purchase to receive the goods so this period is the performance of each service point.

      And other industries, the most prominent service node than after-sales service, after-sales service customers can product comments and requests timely feedback to the enterprise, prompting enterprises to continuously improve product quality and better meet customer needs. It is understood that through the improvement of after-sales service capabilities, and further deepen the customer awareness for the stationery industry, which is a good publicity stationery brand.

      Consumers for the enterprise is the customer, the customer is the driving force for the development of enterprises, there is no fixed customer base business is difficult to develop. Every customer has their own circle, in this circle, he is affected by others, but also exert influence on others. Product quality and after-sales service to customers, not only will become a repeat customers, but also become a corporate propaganda and advertising, driving a large number of customers come to.